Fractional Digital
Director
I help you decide what to build, fix, and prioritize.
Digital roadmap
A practical 90-day or longer-term plan that turns business goals into a clear sequence of digital priorities.
Priority setting
Decide what deserves investment now, what can wait, and what should stop consuming the team’s attention.
Customer journey
Improve the path from first impression to enquiry, purchase, onboarding, and repeat business.
Digital systems
Shape the right stack across website, CRM, analytics, automation, and the workflows that connect them.
AI adoption
Identify focused, useful applications of AI that reduce friction or create capacity—without adopting technology for its own sake.
Partner leadership
Brief, coordinate, and assess agencies, developers, and specialists so external work stays aligned with the business.
Clear reporting
Give leadership a simple view of progress, risks, decisions, and the metrics that matter.